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Russ Stoddard

Russ Stoddard

Here's how I roll: B Corp & Brand Expert, 1% for the Planet, Farmer, #ClimateAction #SocialImpact 🚲; Founder, Oliver Russell; co-founder Unit Co, a benefit corporation; co-founder Social Good Network.

📍 Boise, Idaho

Wear it out and wear it again

"When you pay for quality, you only cry once." I'm reminded of this adage time and again when I wear my Patagonia clothing. Through their Worn Wear program, I've returned clothing to Patagonia for repair several times. For those of you who aren't familiar with Worn Wear, here's how it

In Good Company: TS Designs

We're starting a new feature that will run every month or so to showcase companies I wish more people knew about, beginning today with an inspiring leader and a cool company in North Carolina. You all ought to know about Eric Henry and TS Designs. I first met Eric when

When Solar Plays Cornhole Everybody Wins

I went down a research rabbit hole the other day, dug around a bit, and eventually popped back up a through a corn hole into a field of agrivoltaics. Agrivoltaics. New word to me – you? Not impossible to derive the meaning through its simple compound components, agrivoltaics (aka agrisolar, agriphotovoltaics,

Honoring Native American Heritage Month

I love to buy postage stamps celebrating underrepresented communities as a very small act of support. Each time I affix one to an envelope and post it from here in Idaho, I feel like it’s a tiny act of rebellion. I recently purchased stamps honoring Chief Standing Bear. I

In Sky We Trust

When you look up, what do you see? Stars? Blue skies? Jet contrails? Or dollar signs? This week I was struggling to write about climate change being the ultimate tragedy of the commons. Perhaps when my gears stop grinding that subject will make an appearance here in the future. That

Brand Design in Politics

'Tis the season and, while I don't cover political races, I do write about brand strategy and design. In this case, the two happen to merge as it's a candidate yard sign that manages to elevate an eyesore into messaging that wins. While the design of most political yard signs