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Russ Stoddard

Russ Stoddard

Here's how I roll: B Corp & Brand Expert, 1% for the Planet, Farmer, #ClimateAction #SocialImpact 🚲; Founder, Oliver Russell; co-founder Unit Co, a benefit corporation; co-founder Social Good Network.

📍 Boise, Idaho

Measuring Our Social Impact

Welcome to Week Five of this grand experiment in newsletter writing. As one of the goals for this newsletter endeavor is to scale social impact - and we do that by getting our tools and experience in the hands (and minds) of subscribers - I’m sharing my member dashboard

The Social Impact of Artificial Intelligence

If I were the creator of an artificial intelligence system, I’d name it “Tsunami.” No Bard, no Bing – just Tsunami. Of course, that won’t happen as I’ve never written a single line of code, and I wouldn’t recognize a large-language model if it knelt beside me

My Pandemic Babies

Over more than three decades, I built a successful social impact branding business. During the pandemic, aka The Great Reassessment, I did some reassessment of my own and determined, in my 60’s, to transform my business. Rather than work with several branding clients at a time, I wanted to

Cool Tools for Social Impact (Plus Trivia's Back!)

I don't know about you, but I'm fascinated by AI. And frightened, too. Perhaps the scaredy pants part goes all the way back to being a 10-year-old in 1968 in a darkened theater on Bainbridge Island, WA, and watching 2001: A Space Odyssey. I was a

The Eco-Friendly Hope of Chat GPT

There's a lot in the news these days about AI, especially Chat GPT. I'm sure like all technology it will evolve to reveal light and dark aspects - some days it scares the bejesus out of me - but I found a sliver of hope this