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Russ Stoddard

Russ Stoddard

Here's how I roll: B Corp & Brand Expert, 1% for the Planet, Farmer, #ClimateAction #SocialImpact 🚲; Founder, Oliver Russell; co-founder Unit Co, a benefit corporation; co-founder Social Good Network.

📍 Boise, Idaho

Self-Licking Ice Cream Cone

My wife came into the kitchen this morning with a devious smile on her face and said, “I just learned the best new phrase.” I rejoined, “I bet I know what it is.” She said, “What is it then?” “Self-licking ice cream cone.” “Ah, you listened to the same podcast!

Even Billionaires are Toadies

Well, one unexpected gift the election gave me was opportunity for a little fun with wordplay, always an exercise to be prized, and this episode of wordy, wordy, what’s the wordy, stars a favorite of mine. Toady. Now there’s a word. You’ll find varying definitions, but for

The Ultimate Race for Climate Action

Trail running was one of the most rewarding things I did throughout my life. I say “was” because bad knees and a spaghetti-knotted calf muscle that could make a cowboy cry caused me to stop a few years back. So, I was excited to read this beautiful multi-media story by

Product and Life Pivots: Jennifer Field Piette, Narrative Food

I first met Jennifer Field Piette at a dinner she hosted for We The Change, a group of female B Corp owners. Somehow I was lucky enough to be included, along with a few other men, and I was treated to a fantastic meal and further reinforcement – as if its

Let's Go!

Good morning! Wow. What a big day we have ahead of us here in the U.S. and, in many ways, the world. Regardless of how the election turns out, we all still have lots of work ahead of us. The election here in our country shows us again that

The Brown Ocean Effect

A phenomenon called the “Brown Ocean Effect” got me to thinking about the notion of climate havens recently, and about how this idea, that of a geographic location serving as a sanctuary from the worst effects of climate change, might be one that exists in the mind, but not in

The Impact of Creativity

I absolutely LOVE (love, love, LOVE) it when art and creativity are used in service to social and environmental impact. Sometimes that's the only weapon available when fighting monolithic and moneyed forces. Check out this outdoor mural – really a gigantic living billboard – in São Paulo, Brazil. It was

Market Pivot: Dan Kurzrock

Pivoting from a CPG brand to an ingredient brand Pivoting from the snack aisle to the ingredients section I first learned about Dan Kurzrock in a circa 2017 Fast Company article detailing how his then-company, Regrained, was turning beer waste – spent grains from the brewing process – into high-quality, high-nutrient snack

Am I a Chump?

I was doing some manual labor around the farm, aka "weeding," when the question hit me from out of the blue: Am I a chump? What prompted this question was the reality of financial resources and retirement – whatever that is, retirement? I was principally questioning whether a life

We Have Met the Enemy

Every once in awhile, a piece of writing stands out in a way that makes you stop, if for a moment, to marvel at the construction of its language and think how the author just did what they did to you; for me, this usually occurs in the pages of