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Russ Stoddard

Russ Stoddard

Here's how I roll: B Corp & Brand Expert, 1% for the Planet, Farmer, #ClimateAction #SocialImpact 🚲; Founder, Oliver Russell; co-founder Unit Co, a benefit corporation; co-founder Social Good Network.

📍 Boise, Idaho

DEI Advocates Fight Back

Welcome to Issue 111 of Godspeed, which we're dedicating to Diversity, Equity, and Inclusion – that's right: Diversity. Equity. Inclusion. Let's go. At 94, The Queen of Boycotts Isn't Done Fighting: Dolores Huerta vs. Target As I move through my 67th year on

Here We Have Idaho

I know, I know – an Idaho-centric post, complete with Idaho’s state song as the headline, which on the surface doesn’t apply to or interest those of you outside my home state. But before you scroll to your next read, give me a few moments. Because not every fire

"The Beast is Still Up."

The catastrophic fires in Los Angeles gave me the kick in the butt I needed to purchase Fire Weather: A True Story from a Hotter World, which I'd intended to read since it was named to the New York Times 10 Best Books of 2023 list. I can’

The B-wildering World of Benefit Corporations

Riddle me this, Batman: Can you be a benefit corporation and NOT be a B Corp? If you answered “Yes,” you are 100%, as Fonzie used to say, correctamundo. If you answered, “No,” then you’re just as confused as most of the world on the difference between a benefit

What I Love about Costco

Here’s what I truly love about Costco – it’s not the delicious bone-in ribeye steaks, but rather the backbone Costco puts into living its corporate values. You may have missed it over the holidays, but the beloved retailer came under fire for its DEI practices, joining a long list

Fresh and Ready to Roll

Some housekeeping to start the year. My last post of 2024 featured Woody Guthrie's resolutions (Amen!) from New Year's 1943, and I mentioned I'd share mine if I came up with any. While they probably lack the resonance of Woody's —and most

Creative Resolutions

I don't know about you, but each year I find myself challenged by the act of coming up with a worthy resolution for the New Year, so I return to those penned by Woody Guthrie in 1943 as a spark and a guide for mine – even if I

What if Charity Shouldn't Be Optimized?

I read this superb article, "What if Giving Shouldn't Be Optimized," by Emma Goldberg of the New York Times, which I'm sharing with you via a gift link. (How's THAT for giving 😉.) It explores something I've wrestled with over 4+